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• MobGold to be the Largest Mobile Advertising Marketplace in Asia Pacific

  Hong Kong 20 September 2011

  MobGold, one of the world’s largest mobile advertising marketplaces, today officially announced that it is aiming to become the largest mobile ad network in the Asia-Pacific region by the end of the year. MobGold CEO Alan Chang said that the company has secured a place as one of the top contenders to be the market leader in Asia Pacific following the company’s robust expansions in the region. Earlier this year, Alan himself spearheaded the project to escalate and intensify MobGold’s operations in the Asia Pacific region. According [...]

  Tags: Asia Pacific, mobgold, mobile advertising

• Measuring Mobile Advertising on Social Media with MobGold Mobile Web Analytics

  Hong Kong 13 March 2010

  MobGold, a global player in mobile advertising, announced today the launch of Mobile Web Analytics beta1.0. Publishers and advertisers especially running campaigns on social media can now measure, monitor and track user handset, operator, country of origin as well as type of browser and unique visitors responses to different advertisement campaigns. Social media is increasingly becoming a measurable medium, especially with the rising interest on mobile advertising as their main income. However, many companies have yet to develop a social media measurement strategy, or they’re struggling [...]

  Tags: analytics, facebook, Friendster, Google, mobile advertising, Myspace, social media, Yahoo, Youtube

• MobGold 100 Million Mobile Ad Impressions Served

  Hong Kong 29 November 2009

  MobGold, a global player in mobile advertising, announced today that it has hit 100 million mobile ad impressions served worldwide. MobGold has expanded into US, UK, Spain, South Africa, India, Indonesia and Thailand as of todate. Through the worldwide ad serving platform, MobGold Network serves targeted ads within its community effectively, making mobile advertising more efficient and cost effective for both publishers and advertisers. MobGold, the premier platform provider in mobile advertising network and mobile transaction solutions, allows publishers, network operators, web portals and mobile phone [...]

  Tags: ad impressions, mobile advertising

• 25 Million Mobile Ad Impressions Served On MobGold Network

  Hong Kong 23 August 2009

  MobGold has reached a very important milestone today by serving over 25 million ad impressions. After expanding into Europe, the MobGold Network experienced significant growth in the European mobile traffic. “Mobile advertising is heating up, and we need this kind of motivation to put us through,” said Alan Chang, CEO of MobGold. “We expect to break the B(illion) impression target by end of 2010. The company is expected to extend their reach in North America, especially US and Canada by end of the year through [...]

  Tags: ad impressions, advertisers, mobile advertising, publishers

• MobGold Network Now Supports Mobile Device Targeting

  Hong Kong 21 July 2009

  After much awaited, MobGold today announce the new feature which supports for mobile device targeting. Thanks to its MobGold drag-n-drop technology, advertiser can now choose to display their avertisement on specific mobile brand or model. With this flexibility, advertisers can more effectively target their audience and improve on ad performance base on mobile device. The platform allow advertiser to target specific operating system as well as phone capabilities. MobGold target is to capture on the potential of mobile advertising in Asia region. Mobile advertising is expected [...]

  Tags: effective marketing, mobile advertising, mobile device targeting