In our last article, we discussed how by having a huge volume of users using mobile technology this year has contributed also to a large number to devious and malware being spreaded on the mobile platform. News has reported that open source software, Android, will be most accessible to hackers compared to other closed platforms. This has led to many users being worried about putting too much of their information into their devices for fear that their banking details or even identities will be stolen.

While mobile phone privacy is an issue that is to be tackled, could this be all a very big hype created and not properly addressed? Mobile users perhaps also fail to remember that even mobile carriers do collect their data, and in some countries, sell these data to telemarketing companies or even spread spam through sms. This form of privacy violation has been going for the past decade, it’s a wonder why matters like phone hacking and phone tracking are the only main issues that users, manufacturers and legislators have to tackle only now? Don’t they see fit to solve the problem a few years ago?

Besides that, certain users were too quick to rely on their mobile devices to store every information about themselves, even though it hasn’t been a very secure platform, especially now with the rise of smartphones. Mobile users should be educated enough to guard their most personal information and should not share it on any social domain that allows your personal information which you don’t want people to see are shared on the net. Too often mobile users like these are children who do not know how to limit themselves, so parents need to guide their children to ensure they do not misuse the convenience of owning a mobile device that will jeopardize their own safety. It is also hard to some people to not reveal their information especially if their sole purpose to use social domain for marketing purposes.

Malware and spyware like Zitmo and GoldDream are disguised as mobile ads or spam short URLs can also be detected and blocked easily by subscribing to mobile anti-virus software offered by many companies. Much like its desktop counterparts, mobile anti-virus softwares offer protection and security to your mobile devices at a price, which will put those who constantly worry about their data being mined or phished at ease. Mobile anti-virus software also allows users to back up contacts and mobile phone contents into their secured portal to be retrieved at a later point in time when their mobile devices were hacked or wiped out or stolen, so that users who relied heavily on mobile devices knows there’s a safe haven for them to retrieve data safely.

Mobile phone privacy is a treasured value that must be upheld, but not without the hypocrisies that users have lived through. Even before the dawn of the Internet, users have had to surrender their personal information under the pretense that companies they subscribed it to will keep or protect the information. As for malware and spyware attacks, a lot of times these informations were procured because a computer user are not familiar with the device and had made wrong moves.

Perhaps while cyber parameters were set up to bring stronger cyber security to the virtual networks, device users can also undergo lessons on how to protect their own personal information before they give those information away. After all, mobile privacy is a two-way protection as users cannot assume their privacy will always be secure as long as they rely on the right company to give their information to.

About MobGold

MobGold develops and operates MobGold Network, the mobile advertising network and mobile transaction solutions for advertisers, brand owners, publishers, network operators, web portals and mobile phone retailers to monetize their user traffic around the world. With expertise in architecture design of high traffic high speed transaction platform, web development and mobile content provisioning, MobGold is uniquely positioned to offer complete end-to-end solutions for both advertisers and publishers from advertisement format conversion, campaign management, statistic, to final delivery and billing. MobGold believes that mobile is the future of digital marketing and as the new media to outshine the conventional web media. For further information, please visit www.mobgold.com